Telmar News

"Jennie Potter has been Awarded with AMF Platinum for changing an Industry". Click here for more info.

03/17/2004

Telmar South Africa To Certify Users. Telmar South Africa is going to be holding training workshops with their clients on their recently released new version of the crosstabbing program, TNT. Users will then be required do various exercises successfully to qualify for certification. Clients have received this initiative with enthusiasm. Education in South Africa is a fundamental issue that needs the support of all companies involved in the advertising industry. This is the start of Telmar Media Systems’ commitment to offer training and education both to existing users and new entrants into the industry.

For more information contact Lauren Shapiro or Lisa Botha.

12/18/2002

Telmar Announces All New Print Planning System, MediaPlanner in the United Kingdom, South Africa and the United States - Apart from substantially improved cost ranking, schedule evaluation and optimization features, the program has many other new features that are a must to see. For the novice user, wizards will help guide you through the system. The expert user will find MediaPlanner even more user friendly and similar to run.

9/1/2002

Telmar Group Forges Industry Global Data Alliance - Facilitating Worldwide Media Research Internet-Accessibility.

Telmar Group Inc., spearheads a Web-based initiative to centralize and standardize the delivery of multi-country media research data.

Under the terms of the alliance, Telmar will provide technology, codification, data-integration and storage. It will also be charged with harmonizing its 192-country database and generating a single research report. This will eliminate the need for multiple country reports. Click here for Press Release.

7/23/2002

TELMAR Hosts ESOMAR's Special Breakfast Session in Cannes, France featuring our new MultiBasing data integration technique. Speakers included worldwide media industry leaders Craig Gugel, Executive Principal, Director of Strategic Insights, Optimedia International US, Inc. and Peter Allen, Director of Communications Insight, Optimum Media Directions (OMD) together with the Telmar Management team headed by Stanley P. Federman, Chairman and CEO of Telmar Group Inc.

6/10/2002